
237 - Designing the Future: How AI is Shaping Architecture Today
Exploring Leadership and Technology Integration with Nerva Fereshetian, Principal CIO at CBT Architects
In this engaging episode of Listening with Leaders, Doug Noll sits down with Nerva Fereshetian, the Principal Chief Information Officer at CBT Architects, to discuss his leadership approach, the evolving role of technology in architecture, and the intersection of artificial intelligence (AI) with design. Nerva offers insights into how technology, from virtual reality (VR) to AI, is transforming the architecture industry, while also highlighting the critical importance of listening and personal passions in leadership. This conversation provides valuable lessons for architects, business leaders, and anyone interested in how technology is reshaping industries.
Nerva’s Leadership Journey and Technology Integration
Nerva Fereshetian’s journey into the intersection of architecture and technology has spanned nearly 30 years at CBT Architects. His role as CIO goes far beyond traditional IT functions; he’s at the forefront of integrating advanced technologies like virtual reality (VR), augmented reality (AR), and artificial intelligence (AI) into architectural design processes. His approach not only improves efficiency but also fosters innovation within the industry. The integration of computational design, which automates tasks and streamlines workflows, has allowed Nerva’s team to focus more on creativity, making the design process both more effective and more inspiring.
One of the key takeaways from Nerva’s experience is the importance of adopting advanced tools. By leveraging VR, AR, and AI, firms can enhance design processes and improve client communication. AI is particularly transformative, enabling image generation and 3D model analysis that improve accuracy and ensure compliance with building codes. For architectural firms, investing in training tools powered by AI to help junior employees learn regulations is essential for long-term success.
Effective communication and leadership go hand-in-hand with technological integration. Nerva stresses that leaders must tailor their communication styles to their audience and emphasize the human element when discussing new technologies. Listening is another crucial skill; Nerva’s leadership philosophy revolves around active listening, fostering collaboration, and understanding the needs of both his team and clients. Investing in developing listening skills is essential to promote better collaboration and teamwork, ultimately leading to a more cohesive and successful business.
About Nerva Fereshetian
Nerva Fereshetian is the Principal Chief Information Officer at CBT Architects, a leading architecture firm that integrates cutting-edge technology into its design process. With decades of experience in the industry, Nerva’s leadership and technological expertise play a pivotal role in the firm’s ongoing success and innovation.
About CBT Architects
CBT Architects is a renowned architecture firm that specializes in integrating technology with design to create innovative, sustainable, and functional spaces. CBT Architects continues to redefine architecture through their unique combination of creativity and technology, using advanced tools to enhance the design process and improve client satisfaction.
Links Mentioned in This Episode
Key Episode Highlights
Integrating Technology into Design: How VR, AR, and AI are revolutionizing the architectural design process and improving collaboration.
The Role of Computational Design: Streamlining workflows and enhancing creativity through automation and AI-powered design tools.
Listening as a Leadership Skill: The importance of active listening and fostering collaboration in teams for greater success.
Adapting Communication for Tech Integration: How to effectively communicate the benefits of technology to clients and teams while maintaining the human element.
Personal Passion and Balance: Nerva’s passion for cooking and exploring cultural experiences as a way to stay balanced and inspired.
Conclusion
This episode of Listening with Leaders offers valuable insights into how technology is reshaping the architecture industry and the critical leadership skills required to navigate these changes. Nerva Fereshetian’s journey from architect to CIO highlights the transformative power of technology, effective communication, and active listening. His story serves as an inspiration for anyone looking to innovate and lead in their respective fields.
Explore more about Doug Noll’s work at dougnoll.com.
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